Live Streaming of the 2012 Olympic Games to Connected Devices: Enabling Olympic Rights Holder Broadcasters to Expand their Digital Footprint
Panel Discussion
- Session
- 00:00
- Duration: 1 hr 15 mins
- Publication date: 08 Sep 2012
- Location: IETTV_Room, IETTV_Venue, Amsterdam, Netherlands
- Part of event IBC 2012
About the session
The Olympic Games have long been the ultimate in "appointment television", with viewers eagerly anticipating when their favourite sport will be broadcast live and arranging their schedules to accommodate this broadcast paradigm. However, with record growth in online viewing and device proliferation, appointments are not made with televisions but rather with any IP-connected device that allows audiences to tune in wherever they are to catch their favourite sporting event live or to see the latest highlights from the games. This panel of the industry's leading technology providers includes speakers from iStreamPlanet and Haivsion, who worked together to develop the "Go-Live Package", a live streaming solution for the 2012 London Olympic Games. These technology providers partnered with Interxion (Europe's largest data centre provider) and with regional Olympic rights-holder broadcasters to help them expand their digital footprint with the online live streaming of the Olympic Games, cost effectively and securely delivering the Games to specific regions and optimizing for a seamless device playback experience.