Event
- Session
- 10:05
- Duration: 36 mins
- Publication date: 06 Nov 2018
- Location: Turing Lecture Theatre, IET London: Savoy Place, London, United Kingdom
- Part of event Behavioural Science in Transport
About the session
We are in a period where there is potential for rapid innovation in the way that we design and deliver transport and travel. From autonomous vehicles to real time information about train running, to proactive maintenance of aircraft, significant progress has been made to technically enable future solutions for transport. However, we still encounter significant challenges in influencing behaviour change, and leading widescale implementation of transport innovations. I will discuss why these challenges arise, and how further consideration of a systems perspective and human behaviours can help us more rapidly and effectively design and deliver transport initiatives.