About the session
This presentation is a lively discussion about creativity and change. In today's rapidly changing world of how consumers access and watch content, everything in content production, delivery and promotion must be reexamined. The speakers take a look at how creativity combined with technology can be used as a nexus for change, to identify and overcome conventional thinking and challenge the status quo. They discuss new ways of looking at problems and old habits, inspiring the audience to rethink what can be achieved.