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Getting customer strategy and communications right

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Event
  • Session
  • Wednesday, 23 May 2018
  • 15:23 - 15:23
  • Duration: 19 mins
  • Publication date: 08 Jun 2018
  • Location: Customer Solutions Theatre, NEC, Birmingham, United Kingdom
  • Part of event Utility week Live 2018

About the session

Rising customer expectations are forcing water companies to raise their game on customer service, even as the political landscape brings customer legitimacy to the fore. C-MeX,  the successor to SIM proposed as part of the PR19 methodology, seeks to facilitate this, pushing companies to explore new methods and solutions for communication and engagement, and linking this more strongly to financial incentives and penalties. This session will explore the challenges and opportunities presented by these new approaches.

Keywords:
  • GDPR
  • climate change
  • cloud migration
  • cyber defence
  • data governance
  • decarbonisation
  • electric vehicle
  • energy
  • energy crisis
  • energy sector
  • fuel bank
  • npower
  • power consumption
  • priority services
  • renewable
  • smart meter
  • smart meter data
  • water sector

Channels

Power

Power

Speakers

  • Alun Shurmer

    Alun Shurmer

    Welsh Water, Director of commutations and customer strategy

    Alun joined Dŵr Cymru Welsh Water as Director of Communications at the start of 2012 before also taking on Customer strategy in October 2015. Since joining the company Alun has appointed and developed a new and experienced communications team with extensive experience in marketing, media relations, public affairs and community engagement.Having studied International Politics and Strategic Studies followed by a masters in International History – both at Aberystwyth University – Alun worked as a researcher and press officer in the House of Commons before being appointed Communications Manager for the London Congestion Charge at Transport for London. During his time at Transport for London, Alun was also a member of the team looking after media relations in the aftermath of the 7/7 bombings.In 2006 Alun returned to Cardiff as Head of Communications for Plaid Cymru where he led communications for the 2007 Assembly Election Campaign which resulted in Plaid forming a coalition government. From 2007 until 2012 Alun was Head of Communications at BBC Cymru Wales.Alun is married and has two daughters, sings in a choir and enjoys watching rugby.
  • AS

    Alun Shurmer

    Welsh Water, Director of commutations and customer strategy

    Alun joined Dŵr Cymru Welsh Water as Director of Communications at the start of 2012 before also taking on Customer strategy in October 2015. Since joining the company Alun has appointed and developed a new and experienced communications team with extensive experience in marketing, media relations, public affairs and community engagement.Having studied International Politics and Strategic Studies followed by a masters in International History – both at Aberystwyth University – Alun worked as a researcher and press officer in the House of Commons before being appointed Communications Manager for the London Congestion Charge at Transport for London. During his time at Transport for London, Alun was also a member of the team looking after media relations in the aftermath of the 7/7 bombings.In 2006 Alun returned to Cardiff as Head of Communications for Plaid Cymru where he led communications for the 2007 Assembly Election Campaign which resulted in Plaid forming a coalition government. From 2007 until 2012 Alun was Head of Communications at BBC Cymru Wales.Alun is married and has two daughters, sings in a choir and enjoys watching rugby.
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