Silverbear Membership is the IET's CRM system. It is based on Microsoft Dynamics CRM, a world-class CRM product that is used by thousands of organisations globally.
In this introductory video, Jenni shows the viewer how to navigate around the system and explains key concepts such as accounts and contacts.
Other videos in the series: #2: Campaigns Part 1 #3: Campaigns Part 2 #4: Reporting and Dashboards
