Skip to main content
The Institution of Engineering and Technology iet.tv
Site name
  • Videos
  • Channels
  • Events
  • Series

Access and Account

Access your personal account

Log in to see your favourites, lists and progress.

IET Login

Access via institution

Not currently connected to any institutions

Connect via

  1. Videos
  2. Video

“Learning to drive messaging trial: Improving road safety with behavioural insights”

  • WhatsApp
  • Facebook
  • Email
  • LinkedIn
  • Bluesky
CPD This content can contribute towards your Continuing Professional Development (CPD) as part of the IET's CPD Monitoring scheme.
Event
  • Session
  • Monday, 05 November 2018
  • 12:5 - 12:5
  • Duration: 22 mins
  • Publication date: 08 Nov 2018
  • Location: Turing Lecture Theatre, IET London: Savoy Place, London, United Kingdom
  • Part of event Behavioural Science in Transport

About the session

A presentation of the findings from a randomised control trial, which tested different simple and low cost interventions to encourage learners to gain more on road experience before taking their test, which can potentially reduce their risk of being involved in a collision once they pass their test.   New drivers (or novices) have higher accident rates compared to other drivers, hence they are an important group to consider in road safety interventions.  Evidence suggests that limited driving experience as a learner before taking the practical driving test is a key contributory factor to novice drivers’ heightened risk.

 

Keywords:
  • accident rate
  • behaviour
  • car
  • driving test
  • learners
  • new drivers
  • road safety
  • transport
  • travel

Channels

Transport

Transport

Speaker

  • Catherine Mottram

    Catherine Mottram

    Department for Transport, Principal Research Officer

    Catherine coordinates a programme of research to inform road safety policy. This covers issues ranging from young driver behaviour, rural road safety to cycling and walking safety. She also works with the central Social and Behavioural research team to promote the use of social and behavioural research across the Department to understand transport users and put people at the heart of policy development and delivery. Catherine has over 15 years’ experience in developing and delivering social research to inform public policy. She joined government in 2009 and prior to that worked for a number of different research agencies managing qualitative and quantitative research projects for predominantly government and third sector clients.
The Institution of Engineering and Technology iet.tv

Address: Futures Place, Kings Way, Stevenage, SG1 2UA

Telephone: +44 (0)33 049 9123

Email:  iet.tv@theiet.org

© 2026 The Institution of Engineering and Technology.

The Institution of Engineering and Technology is registered as a Charity in England & Wales (no 211014) and Scotland (no SC038698). Futures Place, Kings Way, Stevenage, Hertfordshire, SG1 2UA, United Kingdom

  • LinkedIn
  • Instagram
  • YouTube
Privacy statement Cookie Preferences Accessibility About us theiet.org Help

Powered by Cadmore Media

Embed Code

<script type="text/javascript" src="https://play.cadmore.media/js/EMBED.js"></script> <div class="cmpl_iframe_div"> <iframe src="https://play.cadmore.media/Player/351feade-c439-4134-8514-2c92aa6c780b" scrolling="no" allowtransparency="true" allowautoplay="true" frameborder="0" allow="encrypted-media;autoplay;fullscreen" class="cmpl_iframe" allowfullscreen="" style="overflow: hidden;border: 0px; margin: 0px; height: 100%; width:100%;"></iframe> </div>

Are you sure you want to reset your password?

If so, you will be redirected to the Authentication Service

Title

Prompt