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Digital Media Connections: how Viewer Behaviour is Driving New Revenue

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Keynote
  • Session
  • Friday, 07 September 2012
  • 00:7 - 00:7
  • Duration: 1 hr 37 mins
  • Publication date: 07 Sep 2012
  • Location: IETTV_Room, IETTV_Venue, Amsterdam, Netherlands
  • Part of event IBC 2012

About the session

Whilst the economic climate remains uncertain at best, the digital broadcast market continues to evolve, creating a smorgasbord of opportunities and challenges. The key players innovate, collaborate and look for entries into new market segments, while new entrants try to deliver better experiences for viewers, unfettered by legacy structures and systems. This session examines how this activity is affecting the business models of the industry. Will the major players continue to dominate? Are those who back every horse with continual extensions of products and services potentially fracturing their infrastructures? Are those whose power is in certain segments able to drive forward on to anyone's lawn they choose? One thing is for certain: the digitally connected consumer is making organisations hose down strategies on a continual basis in the fight for the connected home, and those who take too long might find themselves in the middle of the road - and the only thing you find in the middle of the road is a dead animal!

Channels

IBC

IBC

Speakers

  • KB

    Kate Bulkley

    Freelance Presenter & Journalist

  • MD

    Mike Darcey

    British Sky Broadcasting Group plc (BSkyB), Chief Operating Officer

  • PB

    Per Borgklint

    Ericsson, Business Unit Support Solutions, Senior Vice President

  • LT

    Lorna Tilbian

    Numis Securities Ltd., Media Team, Team Head

  • RH

    Richard Halton

    YouView, CEO

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