Event
- Session
- 15:26 - 15:26
- Duration: 13 mins
- Publication date: 10 Jul 2019
- Location: Francis Crick, Wellcome Genome Campus, Cambridge, United Kingdom
- Part of event Cambridge Wireless 2019
About the session
Cognitive technologies, drawn from a broad spectrum of advanced and emerging tech, data and digital capabilities, will become pervasive over the next five years. They are already creating opportunities for the retail eco-system to drive differentiation and optimisation across a broad surface area from customer experience and engagement, through complex and dynamic supply chains to the underlying business and technology infrastructures that provide the operating platforms of the future. In this presentation, Julian will explore the application of these cognitive technologies most likely to shape how we shop and how the retail market eco-system will exploit them take drive sustainable business performance advantage.