The Role of Games in the Connected TV Experience

The rapid growth of connected TV's and second screens used in the home represent new distribution channels that cannot be ignored by games companies. Equally, TV platform operators and broadcasters cannot ignore the games community given the popularity of games consoles as consumption devices for TV as well as games, and the engaging nature of games content. Explore the sometimes competitive, sometimes companion and increasingly convergent world of gaming with the most knowledgeable brains in the business. How should broadcasters and content producers embrace gaming - and in particular social gaming - as part of franchises and platform offerings? What new experiences does the connected home enable? What are major games producers doing to bring console franchises and successful social games such as Farmville to connected TV? There are opportunities for games and TV production communities to interact and work with each other. Learn what they might be and judge for yourself whether video games producers are friends or foes to the TV industry.

Founder and CEO, Caru Ventures Ltd, UK